March Sales Cycles

MARCH Sales/Deals:

Frozen food month

All types
Frozen vegetables (box, bag, steam)
Frozen fruits
Frozen dinners/meals
Ice cream
Waffles
Fill-a-bag or multiple-item deals

Cleansers and household items (spring cleaning month)

Easter Seal theme for insert coupons and promotions: Easter/Passover falls in March OR April

Eggs
Ham
Asparagus
Horseradish
Butter
Coconut
Some Jewish/Passover items not found during other months

Peanuts (national Peanut Month)

St Patrick’s Day

Potatoes
corned beef
“irish” foods

Gardening supplies

Clearance items:

Winter items
Popsicle, ice cream, frozen novelties, etc (this is the time when “last year’s flavors” are cleared out, packaging redesigned, etc., to make room for the new products in April)

Occasions:
St. Patrick’s Day
Mardi Gras

Other Promotions this month:

National Frozen Food Month
National Nutrition Month
National Peanut Month
National Red Cross Month
National Colorectal Cancer Awareness Month
National Craft Month
Poison Prevention Awareness Month
National Pancake Week (March 2 – 8th)
Dr. Seuss’s Birthday Read Across America programs
National Quilting Day
End of March – April National Sleep Awareness Week

Produce in Season:

Artichoke
Asparagus
Avocado, Haas
Broccoli
Cabbage
Carrots
Cauliflower
Celery
Chard
Collards
Fennel
Kale
Leek
Lemon
Lime
Mushrooms
Onions, Spring
Orange
Peas
Radish
Rhubarb
Spinach
Strawberries
Tangerine

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