grocery store

Grocery Shrinkflation, Decoded: You’re Not Buying What You Think

Have you ever opened a familiar box of cereal or bag of chips and thought, “Did this get smaller?” You’re not imagining things. Grocery shrinkflation is quietly changing the way we shop, and it’s hitting wallets everywhere. As prices rise, many brands are shrinking package sizes instead of raising price tags, hoping shoppers won’t notice.…