eco-friendly labels

Why Certain Brands Are Dropping Eco-Friendly Labels

“Eco-friendly labels” used to boost consumer appeal—now, they’re becoming a liability for some companies. With rising scrutiny and higher standards, brands are rethinking vague or unsubstantiated claims. Dropping unverified labels isn’t just about legal safety—it’s about protecting trust. Understanding why this shift is happening helps consumers spot real sustainability from spin. Here’s why some brands…