5 Ways Loyalty Point Programs Can Feel ‘Rigged’ (And How to Maximize Your Rewards)
Loyalty point programs are a ubiquitous marketing strategy. Airlines, hotels, credit card companies, and retailers all use them to encourage repeat business. The promise is simple: spend money, earn points, and redeem those points for valuable rewards like free flights, hotel stays, or merchandise. However, many consumers find these programs complex, frustrating, or feel the…